UK Radiators
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The challenge
UK Radiators came to us with a challenge to increase their newsletter click-through rate. They also wanted us to improve the content, the design and the call to action.
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Our approach
The first thing we did was create some templates for the client as well as some sample designs for the body of the email. We looked at the type of content people would like to see in their inboxes and created a calendar of topics with killer subject lines to entice the reader.
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The outcome
The client was incredibly pleased with the new design of the emails and reported a dramatic increase in click-through rates and sales.
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